Services » Integrated Marketing and Communications Programs

Harmonize your message across all channels

We work with leaders to develop and implement strategic integrated marketing communications (IMC) programs, which integrate content marketing with an omnichannel approach designed to achieve your business goals.

Proactive IMC programs include setting marketing goals and objectives, identifying audiences, defining your position and message, and developing strategies and tactics across paid, earned, shared and controlled channels. IMC programs combine relevant content, inbound marketing methods, traditional marketing strategies, sales team training and social media with cost-effective tactics.

As an extension of your team, we work closely with you to execute your program and attain measureable ROI.

Integrated Marketing In Action

Upon resurrecting its biannual convention, the PKD Foundation engaged Morningstar Communications to create an engaging theme, increase event awareness and spur registration. Learn how our omnichannel approach helped the convention succeed in energizing the PKD community.

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